ResumeCroc
Splash Sol Tech helped ResumeCroc, a UK brand, in establishing a robust online presence and achieving a significant milestone.
Read through this case study to uncover how Splash Sol Tech’s web development experts supported the brand in shining on the search engine’s stage. Seeking to establish a strong online presence? We’re here to lend our support!
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The Challenge
The task of making a brand internationally recognized amidst fierce competition presents a formidable challenge. ResumeCroc approached us with ambitious goals: to attain worldwide brand recognition within a span of four months. Splash Sol Tech embraced this challenge. Our mission involved manually creating multiple landing pages while maintaining a consistent internal design for streamlined marketing, all with limited resources. To achieve this, our initial step was to meticulously design all landing pages with precise symmetry and extract data from their existing events database to dynamically populate various sections of the landing pages. Fortunately, this approach not only expedited marketing efforts but also bestowed the brand with a distinctive identity.
Analysis
Starting with the essentials, Splash Sol Tech delved into the development of landing pages specific to each event, ensuring an exceptional user experience for visitors arriving on the website. Our web development professionals pooled resources to construct these landing pages from the ground up. Recognizing the labor-intensive nature of the process, our experts efficiently enlisted personnel from the design, marketing, and development departments. Countless hours were dedicated to crafting, developing, and enriching each landing page with meticulous attention to detail.
The Objectives
Enhance organic SEO search rankings and increase conversion rates
Implement a responsive design using the WordPress CMS.
Designing an accessible information architecture to target multiple audiences at the same time.
Enhance organic SEO search rankings and increase conversion rates.
Implement a responsive design using the WordPress CMS.
Designing an accessible information architecture to target multiple audiences at the same time.
Enhance organic SEO search rankings and increase conversion rates.
Implement a responsive design using the WordPress CMS.
Designing an accessible information architecture to target multiple audiences at the same time.
Our Strategy
Leveraging our years of expertise, Splash Sol Tech promptly initiated the UX Strategy phase to transform this recently launched startup into a globally recognized brand. Our experts focused on designing a minimally viable product to make a significant impact on the overall website design. Following thorough research, the team at Splash Sol Tech introduced an array of ingenious concepts. We began by formulating a product roadmap to optimize various website features and sections, captivating the widest audience possible. Our primary focus for this specific website brand centered around three critical pages developed during the wireframe stage: product listing pages, landing pages, and blog pages – all meticulously orchestrated to ensure optimal user engagement and interaction. Regardless of design intricacies, the landing page’s objective was to offer visitors a snapshot of the company’s mission and swiftly acquaint them with the website’s specifications. At Splash Sol Tech, our design aimed to guide the maximum number of visitors to the list pages, enticing them to explore the available specifications within the categories. The remaining pages were crafted to provide visitors with a comprehensive, seamless journey, complete with a clear path to the subsequent actions they needed to undertake. Our second area of focus was the conversion funnel. The adept team at Splash Sol Tech invested considerable effort into crafting a frictionless conversion funnel, given the client’s distinctive business strategy and positioning in the high-value marketplace.
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