Missed Lead Cost Calculator
Estimate how many jobs and how much revenue may be exposed when calls, forms and open quotes do not receive a useful next step.
Enter Your Monthly Numbers
The values stay in your browser. Adjust the assumptions to match your own records.
12.5 enquiries at risk, 5.0 potentially recovered and 1.3 estimated jobs.
Planning estimate only. Validate it against actual calls, forms, appointments and sales.
Use the Estimate to Ask Better Questions
Where do calls disappear?
Compare answered calls, abandoned calls, voicemail and callbacks by source and time of day.
How long do forms wait?
Measure the time to a useful response rather than the time to an automatic receipt.
Which quotes go quiet?
Record the number, value, age and outcome of estimates with no reply.
What becomes an appointment?
Track qualified enquiries through callback, survey, consultation and booked work.
Which sources send usable leads?
Compare channels using qualified opportunities and revenue, not form counts alone.
What value was recovered?
Connect reported wins to the enquiry and follow-up activity that moved them.
Measure the Real Number During a 14-Day Pilot
The calculator frames the opportunity. The pilot records the actual response time, replies, bookings and reported wins from one live enquiry source.
Apply for the Free 14-Day PilotSetup included during the pilot • No contract • One live enquiry source